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Impact

Written by GoKart Support

Get tracking URL

  1. Login to your Impact account.

  2. Accept the contract from the advertiser using the following steps:

    Home → Brands Waiting to Partner with You (bottom right) → View All → Find Brand → Review Terms → Action (top right) → Accept

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  3. From the menu, select “Content” and then “Assets

  4. Search brand from the search bar and select

  5. Select relevant asset and click “Get Tracking Link

  6. Copy the tracking link


Building Campaign in GoKart

  1. Create offer and select Single or Multi Event

    1. Select single to track one event only

    2. Select multi event to track multiple events

  2. Select Impact Radius as the Integration system

  3. Advertiser Info: Input Advertiser Info and Tracking link from Impact

    1. Paste the tracking link and GoKart will auto-append the tracking link with

      ?subid1={gk_click_id}

  4. Creative: Complete this step by filling in copy and creatives

  5. Budgeting and Targeting: Complete this step by filling in Budget & Targeting fields

  6. Events: for Multi Events

    1. Fill out Event name - This is the name that will go on the offer card

    2. Fill out Event ID - This is value GoKart expects to receive in the cnv_event_id parameter of the postback

      1. For additional details on multi event tracking, see here.

    3. GoKart auto-appends the Event ID with a macro for Impact Radius. You should use the use the Action Tracker name in your impact contract.

      1. example: Sign Up


Add GoKart Postback URL in Impact

  1. Login to your Impact account.

  2. Go to the brand’s page

    Brands → Find Brands → Search for the brand name in the search bar → Click on the brand’s icon

  3. Click the “More” dropdown on the Brand’s page and select “Tracking Integration

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  4. Select “Add Postback” on the top right

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  5. Add your Postback

    1. Action Tracker:

      1. Choose the action where you want to place the postback

      2. For offers with multiple actions, place the corresponding postback under the appropriate event in your Impact dashboard. GoKart will match each event based on the cnv_event_id specified in the postback.

    2. URL: Paste the GoKart Postback URL

      1. Postback URL can be found:

        1. Under your profile → Postback tab — select a supported tracking system from the dropdown

        2. After saving your offer — the postback URL will be visible for you to copy into your tracking platform.

        3. In Offer Management — click the 🔗 (hyperlink) button next to the offer to view and copy the postback URL.

    3. HTTP Method: Get

    4. Save

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