GoKart supports seamless integration with various tracking systems to ensure accurate conversion tracking and attribution. This guide provides a step-by-step walkthrough to correctly set up offer links and postback URLs, so conversions are properly tracked in real-time.
GoKart simplifies the setup process by automatically appending necessary tracking macros, reducing setup time and minimizing errors. By following this guide, you’ll be able to efficiently set up, manage, and optimize your GoKart tracking links and postbacks. 🚀
How GoKart Conversion Tracking Works
User clicks on an offer in the GoKart ecosystem.
GoKart generates a unique
gk_click_idThe advertiser or tracking system records the session and "stores" the
gk_click_idin their databaseUser completes the desired action
Advertiser fires a Postback URL back to GoKart's server containing the stored
gk_click_idGoKart verifies the postback and attributes the conversion to the correct user.
Important: For GoKart to track conversions correctly, {gk_click_id} must be included in your tracking links. For more details regarding the gk_click_id, please view this article here.
Next Steps
Follow this guide to:
Set up each offer’s tracking link
Configure postback URLs
Ensure proper attribution of conversions to members and offers